$299.00 USD

Make Your Point: The Story-to-Sale Workshop

Find the payoff in any story — to move your readers, and sell your stuff.

OMG...STOP!!

Believe it or not, these ☝️are the best words to get in an email reply. 

I don't mean when the subscriber writes back "STOP" because, somehow, in the 21st century, they don't know about the unsubscribe link at the bottom and seem to think the email is a text message.

I mean, from someone who was determined not to buy another thing but couldn't resist your email.

That's what happens when your emails draw subscribers in with compelling stories and lead them smoothly and persuasively to the pitch.

It's kind of my trademark move, and it's how I've generated millions in sales from emails I love to write.

If you like to tell stories and have an email list
— even a weenie one —
it can do the same for you.

In Make Your Point, you'll learn how to:

✅ Seamlessly bridge from a story to a CTA (without that tacked-on “and now for my offer” moment).

✅ Connect personal writing to a product, offer, or idea that matters.

✅ Give your story a point — whether it leads to a sale or just sticks the landing.

✅ Keep your story’s soul intact — and still get the damn click.

✅ Reverse-engineer a story that sells what you're selling (especially when you’re mid-launch and need to make the point fast).

✅ How to start from your offer and build a story that makes your reader say, “I need this.” —  before they even hit the CTA.

And, get this:

With Make Your Point, you’ll get access to: The Point Finder

A special AI tool I built just for this, and road tested with my own stories (it works).
 
Paste in your story, and it’ll help you figure out what it’s actually about — so you’re not stuck thinking “Cute story... but so what?”

 

What People Are Saying:

I laughed. I cried. I made three sales before the workshop was even over. Seriously -- the ideas in this workshop were so immediately actionable that I whipped up a post based on something I'd seen this week -- and voila! Sales. Laura has a way of making the esoteric visceral and the interesting-but-random things immediately relevant and audience engaging.

Mike Ganino

When I signed up for Laura Belgray's Make Your Point workshop, my goal was to shorten my email copy time without losing my voice. When she unveiled her custom GPT, The Point Finder, I had it turn a personal story I’d never shared into an offer. Poof! Fairy dust was sprinkled on me and my laptop, and the clarity I was chasing for years showed up on the screen as the best sales/non-sales email I’ve ever written. Lisa Spector, Piano Ninja 🎹 🥷

Lisa Spector

I’ve lost track of the times I’d sit down to write a newsletter and not send it because when I tried to weave a good story to an offer the link felt tenuous and clunky. There’s an art to bringing your story and business message together with a light touch that makes people smile and Laura nails it in this workshop.

Ella Hoyos

Even as a psychic medium I couldn't have predicted this! Seriously, Laura's AI tool in itself is worth every penny of Make Your Point. It's helped me see the underlying significance of my personal life stories and how they genuinely connect with my clients' and students' needs. I finally feel like there's hope - I'm actually excited to write emails now! They don't feel random anymore. There's depth to them. Thank you, Laura. You've made my mission more meaningful.

Tabitha Stitt

This workshop changed my email life. We have an excellent open rate, but when it comes to our CTAs, it's crickets. I had so many insights as to why that is while watching this. Now I'm feeling (dare I say it?) excited to start writing emails. And articles. And landing pages. Thanks Laura!

Alexis Read